Marketing Operations Specialist

Nimble is a healthtech company on a mission to simplify access, understanding and management of healthcare. We are starting by building the largest, most loved pharmacy business in the world. We are a fast-growing, technology-first startup driven by perfecting the patient and pharmacist experience. Nimble fosters a culture of collaboration, open communication and deliberate action that allows us to face today’s most exciting challenges head-on and grow incredibly quickly.

Nimble is looking for a detail-oriented and strategic Marketing Operations Specialist to join our growing Marketing Team. In this role, you will play a crucial part in optimizing our marketing processes, tools, and data management to drive successful campaigns and enhance overall marketing performance. You will work closely with cross-functional teams to ensure our marketing initiatives are executed seamlessly and effectively.

As a Marketing Operations Specialist, you will:

• Execute manual and automated programs for outbound communication channels (email, SMS, and push)
• Monitor and report on engagement metrics (opens, clicks, click-to-open rates) and channel health metrics (opt-outs, bounces)
• Analyze the performance of communication channels and campaigns across customer segments and lifecycle stages
• Optimize technical processes for maximum operational efficiency
• Ensure deliverability of email and SMS
• Conduct coding and QA in an enterprise-level ESP
• Establish strong collaborative relationships with Lifecycle Marketing and cross-functional teams, including Product, Engineering, and other key stakeholders
  
  
  
  
  

What you bring:

• 3-5+ years' experience in a Marketing Operations role
• Track record of building successful multi-channel, multi-touch programs from scratch
• Ability to present complex information clearly and concisely, both verbally and in writing
• Is analytical, organized, detail-oriented, and data-driven
• Knowledge of Customer Engagement Platforms (e.g., Iterable, Braze, Sailthru, Klaviyo, etc.)
• Experience with third-party analytics tools (e.g., Mixpanel, Amplitude, Looker, Kibana, Elastic, etc.)
• Preferred: Marketo, HubSpot, Salesforce Account Engagement
• Bachelor's degree
  
  
  
  
  

What's in it for you:

• Compassionate and driven colleagues in a fun environment where success is celebrated
• Accelerated career growth in a fast-growing company
• Direct access to executives and a transparent company culture
• Rare opportunity to change an industry and lives of millions
• We are reinventing healthcare / pharmacy - your (grand)parents and your (grand)children will understand and appreciate what you do
• Medical / Dental / Vision / 401K package that fits your needs
• Generous Vacation Policy - work hard and take time when you need it
• 11 Paid Holidays
• Work out of our HQ in beautiful downtown Redwood City
  
  
  
  
  

At Nimble, we are dedicated to putting patients first and improving pharmacies across America. Join us on this exciting journey!

Diversity, inclusion and belonging at Nimble: Nimble is building a diverse and inclusive work environment where we learn from each other. We pride ourselves on being an equal opportunity employer and welcome people of diverse backgrounds, abilities and perspectives.