About Lakeland Industries
Lakeland Industries is a global leader in the design, manufacturing, and distribution of protective apparel and personal protective equipment (PPE) used by first responders, industrial workers, healthcare professionals, and organizations operating in high-risk environments around the world.
With operations spanning North America, Latin America, Europe, Asia, and Australia, Lakeland is committed to protecting people, enhancing workplace safety, and delivering innovative solutions that help customers perform their jobs safely and confidently.
At Lakeland, our mission is simple: Protecting Your People. Our team members play a critical role in supporting customers whose work often involves hazardous conditions, making every position within the organization meaningful and connected to a greater purpose.
As we continue to grow globally, we are seeking talented professionals who are passionate about collaboration, continuous improvement, customer service, and making a positive impact through operational excellence and innovation.
Position Summary
The Sales Enablement Associate is responsible for supporting the commercial organization by improving sales execution, pipeline visibility, demand planning, inventory monitoring, and operational efficiency.
This role serves as the primary link between Sales, Customer Service, Operations, Supply Chain, and Marketing to ensure that the commercial team has the information, tools, and processes required to drive sustainable growth.
The position will enable the Sales Director and Regional Sales Managers to focus on revenue-generating activities by providing operational support, business analytics, CRM governance, and sales process management.
Reporting Structure
Reports To: Sales Director – Mexico
Supports: Regional Sales Managers
Key Responsibilities
- Ensure all opportunities are properly entered and maintained in CRM.
- Monitor CRM Pipeline Compliance across the sales organization.
- Conduct weekly pipeline reviews with the sales team.
- Generate pipeline, forecast, and opportunity reports for management.
- Prepare and support customer quotations.
- Support pricing and margin analysis.
- Monitor inventory levels against sales forecasts.
- Support demand planning activities.
- Track manufacturing orders and lead times.
- Monitor import shipments and expected arrival dates.
- Coordinate development and maintenance of technical data sheets.
- Support marketing initiatives and product launches.
- Document sales and operational processes.
- Track KPIs and business performance metrics.
- Identify bottlenecks and recommend process improvements.
Key Performance Indicators (KPIs)
KPI
Target
CRM Pipeline Compliance
≥95%
Opportunity Follow-up Compliance
≥95%
Quotation Turnaround Time
<48 Hours
Inventory Monitoring Compliance
100%
Manufacturing Order Tracking Compliance
100%
Import Shipment Tracking Compliance
100%
Open Purchase Order Follow-up Compliance
100%
Process Documentation Completion
100% of Assigned Projects
Qualifications
Bachelor’s Degree in Business Administration, Industrial Engineering, Supply Chain, Marketing, International Business, or related field.
2–5 years of experience in Sales Operations, Commercial Support, Supply Chain, Demand Planning, Business Analysis, Customer Service, or related functions.
Advanced Excel, CRM proficiency, analytical skills, reporting capabilities, communication skills, and English proficiency preferred.
Success Measures
- Improve pipeline visibility and CRM discipline.
- Increase sales team productivity.
- Improve inventory and demand planning visibility.
- Reduce response times for customers and sales representatives.
- Enhance communication between departments.
- Allow the Sales Director to focus on strategic growth initiatives.
