JOB SUMMARY
Member of the Sales and Marketing organization, which supports the overall growth sales strategy of Boston
Analytical. Primary role is to support sales and marketing efforts through identifying potential clients,
developing leads for new business and cross-selling opportunities, and supporting marketing campaigns.
PRIMARY DUTIES AND RESPONSIBILITIES
Sales:
- Preliminary qualification of “web” inquires for sales team follow-up
- Use lead generation tools (Zymewire, Memberships etc) to produce potential leads for sales team
- Work with BA business leader(s) to ensure alignment with market and business needs
- Arrange/Coordinate client meetings (office, coffee, lunch/dinner etc.)
- Keep diligent leads, client communications and actions in company CRM (Salesforce.com)
- Support Sales Team’s Salesforce usage efforts and maintain data quality within CRM
Marketing:
- Assist with conference/tradeshow logistics
- Support Tradeshow/Webinar/Event preparation and follow-up communications with attendees/prospects
- Support Salesforce campaigns utilizing automated marketing system (Pardot)
- Data Entry & Data Integrity Management
- Represent Boston Analytical at industry events as needed
- Support proposal, presentation, sales asset generation
REQUIREMENTS & QUALIFICATIONS
- Qualifications include a bachelor’s degree, preferably in Business, Communications, Chemistry, Biology or related science discipline. Otherwise, 2+ years of industry experience in the Life Sciences or Pharmaceutical
- Outsourcing marketplace. Previous laboratory experience with analytical and/or microbiology testing is a bonus. Successful candidate will have strong organization, communication, and technical computer skills.
- Must be a highly motivated with the ability to work autonomously. Attending professional networking meetings before and after normal business hours may be required.
- Travel within the U.S.
- Proficient with Microsoft and Google applications.
MINIMUM SKILLS REQUIREMENTS
- Ability to prioritize and manage multiple projects at one time.
- Ability to effectively apply newly learned knowledge and skills.
- A self-starter, motivated person who possesses good interpersonal skills capable of effectively interacting with all departments and client personnel.
- Must have excellent organizational, verbal communication, time management and technical documentation skills.
- Must be a team player with integrity and concern for the quality of Company products, services and staff members
